3. When they firmly made a customer complaint to defend their female friend.
“I totally thought he was the type to cry himself to sleep or something following an injustice, but I saw him protesting to store management for me. It was totally unexpected,” corroborates one Japanese woman in her 20s. Because “herbivore” men are seen as people who are timid and don’t like confrontation, this can be used to their advantage in order to really surprise the person they want to impress. Of course, making a false claim would backfire immensely, and would not make someone look good. Making big complaints only when it’s truly necessary is best.